Design


Good visual packaging for your business will increase interest and trust in your brand, and the goods and services themselves will gain even more value in the estimation of the public.

Effective logo design involves several steps:

Statement of the problem


The designer tries to get as much information as possible from the client in order to choose the right direction.

Analysis of the target audience


Revealing the preferences and psychological characteristics of the target audience, the influence of color on their emotions, etc.

Competitor analysis


View creative solutions used by competitors. This allows us to create an original logo that stands out from the crowd and grabs the attention of potential customers.

Design concept


View creative solutions used by competitors. This allows us to create an original logo that stands out from the crowd and grabs the attention of potential customers.

Choice of style


The designer refines the chosen direction and pays attention to the smallest details.

Testing


Testing the logo on different surfaces and devices to determine its effectiveness and attractiveness for visual perception.

Creating a guideline


Development of guidelines for the application of the completed logo. The guide contains informative indication of correct and incorrect use of the logo.

Corporate style

The collection of all graphic elements that will remain in the mind of your consumer for many years and will form image of your company.

Создание фирменного стиля

The corporate identity includes:

Logo


It helps the consumer to understand which brand the product or advertisement belongs to, and to remember the company faster.

Corporate colors


They are a visual characteristic of a company that the client pays attention to first of all.

Branded fonts


They are necessary for a brand to place texts on a website, in posts in social networks or on advertising leaflets.

As well as other elements of the brand identity.


Benefits of corporate identity:

  • Creates a unique image of the company
  • Promotes brand awareness
  • Helps to identify goods and services
  • Has an emotional impact on consumers
  • Demonstrates company values.

Site design

According to statistics, on a visually beautiful site, visitors stay 80% longer. This is an important detail for user friendliness and high conversion rates.

Разработка индивидуального дизайна

Stages of website design development:

Briefing


The customer fills out a brief containing specific questions. The answers allow you to understand the basic requirements for the site design and prepare a technical assignment.

Analysis of competitors


We conduct an analysis of 5-10 closest competitors, identify their strengths and weaknesses, look at the structure of sites and ways of transmitting information. During the analysis of the market and competitors, the main ideas for the future site are formed.

Design


Based on the brief and the analysis of competitors, the main blocks and content of the site are described.

Collecting references


We analyze the work of other designers, which allows us to choose the most successful design solutions that can be adapted to your project. As a result, a rough picture of what composition will be in the design of your site and how the elements will be arranged with each other is formed.

Prototyping


A schematic image of the main pages of the site is created with a demonstration of information blocks (content, size, functionality). The prototype allows you to see what the landing page will roughly look like and the location of the information elements on it..

Final design


The selected colors, pictures and icons are added to the approved prototype. It also aligns to the grid and adjusts the padding.

Social media design

Development of an individual style for a social media account. This includes the design of: avatar, cover, watermarks, menus, entertainment and sales posts

Polygraphic design

Development and design of all printed materials: brochures, leaflets, catalogs and others to attract the attention of customers and full perception of information.

Оформление социальных сетей

Promotional materials

Design for branded souvenirs, clothing, promotional stands and other promotional materials..

Дизайн для брендированной сувенирной продукции,

Package design

Your product will be more desirable in the estimation of the public and will sell better if it is presented in an effective and practical package.

How is graphic design developed in our studio?

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We find out the needs of the target audience and determine what task our designers should solve.

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We choose an attractive style according to which we need to create a design.

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We conduct a collective brainstorming session, generate the coolest ideas and coordinate them with the owner of project.

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We draw a design, select fonts or create them from scratch, and also work out an identity for your brand.

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We complete the design development and make edits at the request of the owner of project.

Want to work with us?

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